“Howie is right: if we’re all going to get whacked, what matters is who is standing beside you when the universe speaks your name. And it matters that you stand with them.”
In 1978 Jimmy Carter mediates the Camp David Accords, Fleetwood Mac tops charts with Rumours, Starsky fights crime with Hutch, and twelve-year-old Lou Cove is uprooted from the Upper West Side of Manhattan to Salem, Massachusetts– a backwater town of witches, Puritans, and sea-captain wannabes. After his eighth move in a dozen years, Lou figures he should just resign himself to a teenage purgatory of tedious paper routes, school bullies, and unrequited lust for every girl he likes.
Then one October morning an old friend of Lou’s father, free-wheeling (and free-loving) Howie Gordon arrives at the Cove doorstep from California with his beautiful wife Carly. Howie is everything Lou wants to be: handsome as a movie star, built like a god and in possession of an unstoppable confidence.
Then, over Thanksgiving dinner, Howie drops a bombshell. Holding up an issue of Playgirl Magazine, he flips to the center and there he is, Mr. November in all his natural glory. Howie has his eye on becoming the next Burt Reynolds, and a wild idea for how to do it: win Playgirl’s Man of the Year. And he knows just who should manage his campaign. As Lou and Howie canvas Salem for every vote in town – little old ladies at bridge club, the local town witch, construction workers on break and everyone in between – Lou is forced to juggle the perils of adolescence with the pursuit of Hollywood stardom.
Man of the Year is the improbable true story of Lou’s thirteenth year, one very unusual campaign, and the unexpected guest who changes everything.
You simply must read this memoir. It was fantastic, and genuinely one of my favorite reads of the year. It’s endearing and thought-provoking, and a great conversation about the differing degrees of honesty and openness required in different relationships.
Being a child of the mid eighties, and growing up in a tiny little (population ~2000) tourist trap meets hippie haven town in Northwest Arkansas in the nineties, I knew nothing of late seventies Salem, MA when I cracked the spine on this. My ignorance of the time period and the area, mixed with a killer synopsis established my initial intrigue, and the universal coming-of-age themes present in the narrative sucked me the rest of the way in. I ended up absorbing the book in a couple sittings.
The cast of characters in the Cove family and extended family — as well as Lou’s childhood friends — are odd, vibrant and alive. Louis’ family and upbringing could not be more different than my own, but there are some things that are universal to all childhoods. As each event occurs in the story, I found myself comparing the reactions that my family would have had with the ones that Louis’ did. It’s great to read about people so different from myself and those I’m familiar with, but so similar in other ways.
A handful of times throughout the book, late nineteen-seventies Salem is compared to the Salem of Nathaniel Hawthorne’s day by way of some quotes from him regarding the city he loathed, and characters mentioning him and his works. What a brilliant way to contrast the seventies conservative crackdown on “smut” that was sweeping the area (and the country) at the time, with the narrative witch hunt of Hawthorne’s The Scarlet Letter, as well as the more literal witch hunt that is nearly eponymously associated with the word Salem.
It reads a like a first person novel, written from the perspective of a boy in his twelfth year. There is a tiny bit of unreliable narrator going on here as well, since a large portion of the story is about the goings on of the adults in Louis’s life, but told from a perspective that doesn’t quite yet understand that adult world. The hinting at the reality of each situation is handled with skill and finesse.
Ultimately, it’s a story about Louis having an adventure, growing up, or rather being forced to confront the adult world and coming out the other side a changed person.